It appears that one needs to be prolific in the splintered world of contemporary pop, and that’s just the model American born New Zealand based singer-songwriter Emme Lentino is adhering too.
Fresh from the success of her festive season rework of Last Christmas (George Michael), which was featured on MTV Australia, the Philadelphia News Channel 17, CTV Calgary (National News in Canada), Global News (National News, Canada), and received airplay on commercial radio world-wide and consumer outlets including Bed, Bath and Beyond, Lentino has now released Oceanside.
The new track was recorded utilising Zoom and various other technological tools, enabling Lentino and her team to work virtually during the pandemic, as many musical entities were compelled to do.
Oceanside was co-written with Greg Cortez (The Kooks, Billy Ray Cyrus, Kim Deal, George Clinton, and L.A. Guns), produced by Greg Cortez and Dan Antunovich (Jersey Boys, Kitaro), and mastered by Joe Bozzi (U2, Outkast, Fleetwood Mac’s, Miley Cyrus, Van Halen, Gwen Stefani, Imagine Dragons, Selena Gomez, Faith Hill, Ellie Goulding, Carly Rae Jepsen). That’s quite an aggregate of affiliations.
Originally from Oregon, Lentino’s brand of country-infused pop, soul, and pop-rock have featured in several daytime television shows including ABC’s One Life to Live and All My Children. Although Lentino’s usual genre is country-pop, this new one can be deemed outright, unabashed pop, with its streamlined instrumentation, incessant melodic mainline hook, and vocal manipulation elements coating it all in a shiny whimsicality.
Despite its formulaic nature, the song contains a few surprising turns, perhaps most notably the bridge; its dialogue slash sampled slice-of-life textures help the chorus outs reach the apogee of their intentions.
Sitting alongside Lentino’s version of Last Christmas, whose pop-rock sensibilities seemed to justify the reworking, Oceanside is quite a contrast; but that may be, in fact, more of a dividend.