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G FLIP SHARES NEW SINGLE ‘HYPERFINE’ WITH ANIMATED VIDEO

Gflip

Melbourne-based songwriter, producer and multi-instrumentalist G FLIP returns with the hotly-anticipated new single ‘Hyperfine’.

Co-produced with Tim Anderson (Billie Eilish, Solange, Banks) in LA, the new song premiered on triple j overnight and arrives with the accompanying visual. Given the current constraints around shooting videos, G conceptualised and developed the video for ‘Hyperfine‘ with director and animator, Dan Wakehurst, shooting all of her scenes in her bedroom on green screen by herself. Listen/watch HERE.

Speaking of the new single and video, G Flip says: “I wrote this song after having silly little bickering fights with my partner.

In relationships it’s so common to say “it’s fine” when it’s really not fine. If you care about someone, talk to them. In the context of what’s going on, I thought it would be a good chance to drop a bit of a bop to sing along to and feel alive again in this time.

I started playing this live on my album tour late last year and people really got around it and have been demanding it ever since. If you’re not feeling “fine” right now, don’t be afraid to speak up about it. We’re in this together.

Dan (the animator) is incredible and a genius at what he does. With Dan social distancing in Sydney and me in Melbourne, COVID made it impossible for us to film together in a traditional sense. We improvised by setting up a green screen space in my house.

Dan jumped in and virtually directed me via Skype and we filmed using lighting and film gear I found in my house. My mum even got involved and held a hairdryer to create “wind” during my bike scene, thanks Mum. We had so much fun going back and forth via skype, giving notes, and navigating this new video process.” 

In an effort to share music directly with her fans this year, G originally uploaded a demo of ‘Hyperfine’ to her socials, which sparked a huge response from fans who were begging her to release the new track.

That same week, she was slated to play triple j’s Like A Version and decided to perform the then unreleased tune as her original – see here. Excitingly, she has since shared a number of demos to her socials, stay connected with G Flip here

Having now sold out all five headline Australian tours to date and with over 86 million streams globally, a refreshed G Flip is showing no signs of slowing down. In 2019, her debut album About Us landed at #6 on the ARIA Album Chart, #1 on the Vinyl Chart and scored Feature Album on triple j.

She also received three ARIA Award nominations (Best Independent Release, Breakthrough Artist and Best Video), was the #4 Most Played Artist on triple j, claimed four places in this year’s Hottest 100 (#6 Drink Too Much, #58 Lover, #66 Stupid, #77 I Am Not Afraid) and her debut LP was voted #2 in the triple j Album Poll. Flipo’s breakout single ‘About You’ also received gold accreditation while both ‘Killing My Time’ and ‘Drink Too Much’ went platinum, capping off a mammoth year.

Stay tuned for updates on G Flip’s postponed regional Australian tour, coming soon. 

Hyperfine‘ by G Flip is out now – Stream/buy it HERE

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